Nintendo Switch Sales Now At 7.6 Million, Adding 2.9 Million Since June

Marlene Weaver
October 31, 2017

The company had expected to sell 10m consoles in its current financial year.

Overall, Nintendo recorded total sales valued at 374 billion yen, with overseas sales accounting for 272 billion yen or 73 percent of the total.

Nintendo has nearly doubled its profit forecasts for the year on the back of soaring sales of its new Switch console.

The Switch has now sold 7.63m units. That's not bad considering the system had been out for just six months at that point.

Analysts expect Nintendo to take advantage of the Switch's success to tap into the widespread popularity of mobile games. Nintendo purchasing managers are going to emerging markets in Southeast Asia and other places in search of components, but it is unclear where the company has secured the needed parts. But the Switch has also made a name for itself in how indie-friendly it is, making itself home to a plethora of games from indie developers ranging from the most high profile to smaller titles.

Some have found it hard to buy a Switch because of supply shortages.

The Wii U was not an abject failure per say, but it never quite captured the imagination of audiences in the way the Switch appears to.

Nintendo president Tatsumi Kimishama said: "We have boosted Switch production in order to meet strong demand from our customers as it was hard for customers to buy the consoles at retail stores". The Wii U also didn't see the kind of software selections that the Switch has been seeing, which includes over 200 games just seven months after its release. This Switch sales number is sans Super Mario Odyssey, Black Friday and the awaited Christmas holidays. Kimishima remains somewhat coy on the strategy Nintendo will adopt for the Switch for the next fiscal year and beyond.

Other reports by Insurance News

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